There are tens of foreign Internet companies failed in China, and you don’t need me to repeat those stories. Why? You may complain about the highly competitive market, the Chinese management style, the ‘Cheap’ copies etc. Some of you may consider these as sort of Weaknesses in China. But James Gwertzman, GM of PopCap Asia/Pacific who has been running PopCap China team for over 4 years, has his own understanding of these points. They are actually Strengths, not Weakness, James said so, at Global Mobile Game Conference, Chengdu.
Understanding the local culture is one thing, but learn to adjust your mindset then manage to turn weaknesses to strengths is way more important for a foreign company’s success.
The photo below tells James’ insights: