Social web in Asia keeps evolving with progressive changes in the digital landscape, but luxury brands have failed to capitalize on this trend and establish their online presence in China because a lack of understanding in the market as well as being proactive to the challenges faced with the China’s relentless social media trends. Shanghai Fashion Web aims to bridge the gap between luxury and digital world by showcasing cutting-edge topics on today’s digital environment.
The speakers of this event include Mimi Vong, China country manager of Yoox Group, Alexis Bonhomme WeChat’s digital brand builder, Sophia Pan founder of P1.cn, Michael Shi co-founder and CEO for Hairbobo, and Thibault Villet CEO of Glamour Sales, amongst many others.
In addition, more than 150 fashion and luxury industry professionals such as brand managers, digital experts and press partners will join the party to share fresh ideas and new concepts.
World’s top luxury brands invited attending are Louis Vuitton, Mercedes-Benz, Vertu, Cartier, Tiffany & Co., etc.
Please click here to apply for an invitation.
Time: 16:00, Sept. 13, 2013
Location: Kathleen’s 5, Shanghai Art Museum, in the heart of People’s Square