The Pepsi Phone Is Here, But It May Not Reach Its Crowdfunding Goal

Last month we detailed the upcoming Pepsi smartphone, a mid-range smartphone model that would share the beverage brand for a China-only release.

The device launched on JD’s crowdfunding site JD Finance this month and has been live for a week, attracting significant media attention. However with only eight days left it’s yet to reach half of its 3 million RMB ($470,000 USD) goal.

Pepsi has chosen to partner with Koobee, a lesser-known Chinese smartphone vendor, to push the phone valued at approximately $250 USD (the price of the Koobee H7, which features virtually identical specs).

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