China’s Singles Day sales top RMB 332 billion across platforms
Chinese e-commerce giants including Alibaba and JD.com have announced new record-breaking sales for Singles Day, the 11-day shopping extravaganza that ended Wednesday at midnight. Why it matters: Singles Day, typically a 24-hour event, has evolved into a weeks-long shopping festival. Alibaba, credited with popularizing the promotion, extended the event this year by creating two shopping … Continue reading China’s Singles Day sales top RMB 332 billion across platforms
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