GuoheAD Mix, the cross promotion platform for mobile games announced today a new initiative dubbed Mix Union to further facilitate China’s indie mobile gaming market. Partnering with ten top-notch independent mobile game developers, Mix Union is aiming to help budget-minded indie developers market their products at low cost and more efficiently. Coupled with rapidly rising […]
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GuoheAD Introduces Guohe MIX, Cross-Promotion Platform for Mobile Games
GuoheAD, the Beijing-based mobile ad startup announced the launch of Guohe MIX, a CPA-based cross-promotion platform specified for the cross promotion of mobile games. The new initiative from Guohe is characterized by the full-screen billboard ad format which aims at ramping up conversion rate and an exchange center where developers can find app and app […]
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China’s Leading Mobile Ad Platform Guohe Ad Introduces Mobile Ad SDK To HTC Developers
China’s leading mobile ad technology and mediation platform Guohe Ad announced a partnership with ASC, the mobile app distributor that solely powers HTC China Marketplace, to introduce a special SDK which integrates premium mobile ad networks for HTC mobile app developers. The SDK, which will be released shortly, comes with great product innovations, stable technology […]
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Adwo Raising $12M Series B with HongKong and Japan Branch Planned
Chinese mobile ad exchange Adwo announced that it has raised US$ 12 million in Series B round of financing led by Translink and Japan’s Vangoo Investment Partners. The Beijing-based company raised a million dollars first round in the first half of 2011. According to Wang Xudong, CEO of Adwo, that the company’s ad network now […]
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TechNode X Guohead Producing A Cocktail Night to Inspire Mobile Internet Sparks
Having witnessed the Internet boom over the past ten years, we’re now standing at the junction of the glorious past and the beginning of a new decade of mobile internet. In such an amazing sector, what are the roles played by entrepreneurs, developer and marketers? How should we partner with each other to inspire the […]
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Guohe MIX, Puzzle out the Marketing Dilemma for Mobile Game Developers
During the latest ChinaJoy game festival held in Shanghai couple weeks ago, we got constant lectures from big names predicting that client game is yesterday, web game is today, while mobile game is tomorrow. In what seems to be echoing the prediction, we’ve seen innumerable startup riding on the trends which supposedly lead to tomorrow […]
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Only 2.1% of Chinese Mobile Developers Plan Working on Symbian Platform, Says 2011 Chinese Mobile App Developers Report
Guohead, the leading mobile ads mediation platform released its 2011 Chinese Mobile Application Developer Report. We read it through, the statistics included in the report might not be 100% accurate, but it does shows the trend in Chinese mobile industry from the developers’ perspective. The report is delivered in Chinese, so we pick up some […]
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Five Startups Presented at TechNode TNT (Beijing) Demo Time
Five startups presented at our monthly event TechNode Touch (TNT) Beijing last Sunday at the Garage Cafe: VGO, ShengDianBao, Ayotime, Papaya Mobile and Guohead. VGO – an innovative Weibo app. As Weibo becomes a very popular social service, it also becomes common people are asking each other’s weibo account when they meet. VGO provides an […]
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China Mobile Ad Market Deep Dive, Infographics by Guohe Ad
According to iResearch, the total revenue generated on mobile application advertising platform is around rmb70 millions (~$11m) only in 2010, but by end of 2011 the figure is expected to reach rmb310 millions (~$48.7m) with ~342.9% market growth. It’s said that there are over 30 mobile ads platforms now operating in China. Phone manufacturers or […]
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Over 65% Chinese App Developers Are Newcomers To The Business
Booming Android smartphone sales in China and around the world helped with Motorola’s turn over and making HTC well known. On top of that, a nascent industry — mobile apps developing — is stealthily growing. And the burgeoning deed in China has lots of interesting and noteworthy facts. According to a report by Guohead(click to […]
