GuoheAD Mix, the cross promotion platform for mobile games announced today a new initiative dubbed Mix Union to further facilitate China’s indie mobile gaming market. Partnering with ten top-notch independent mobile game developers, Mix Union is aiming to help budget-minded indie developers market their products at low cost and more efficiently. Coupled with rapidly rising […]
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GuoheAD Introduces Guohe MIX, Cross-Promotion Platform for Mobile Games
GuoheAD, the Beijing-based mobile ad startup announced the launch of Guohe MIX, a CPA-based cross-promotion platform specified for the cross promotion of mobile games. The new initiative from Guohe is characterized by the full-screen billboard ad format which aims at ramping up conversion rate and an exchange center where developers can find app and app […]
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Adwo Raising $12M Series B with HongKong and Japan Branch Planned
Chinese mobile ad exchange Adwo announced that it has raised US$ 12 million in Series B round of financing led by Translink and Japan’s Vangoo Investment Partners. The Beijing-based company raised a million dollars first round in the first half of 2011. According to Wang Xudong, CEO of Adwo, that the company’s ad network now […]
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Guohe MIX, Puzzle out the Marketing Dilemma for Mobile Game Developers
During the latest ChinaJoy game festival held in Shanghai couple weeks ago, we got constant lectures from big names predicting that client game is yesterday, web game is today, while mobile game is tomorrow. In what seems to be echoing the prediction, we’ve seen innumerable startup riding on the trends which supposedly lead to tomorrow […]
