If the deal proceeds, Luckin founder Charles Lu and his family will receive up to HK$1.37 billion, likely to be put toward the company’s cash crunch.
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Posted inWith Chinese Characteristics
CHINA VOICES | China reflects on Luckin: ‘Expert research’ and the 2VC model
Luckin’s impending implosion has led to a lot of soul-searching with many questioning the environment that allowed Luckin to thrive.
Posted inHeavy Hitters
Luckin launches limited-edition cup to replicate Starbuck’s cat paw mug craze
This is the first time Luckin has sold branded merchandise as it evolves its marketing and branding strategy.
