Didi hopes new strategies will help it complete a U-turn that will get it out of the dead-end in which it finds itself.
The bike rental bubble popped a long time ago. Now, a new group of companies are taking a different approach to their predecessors.
Chinese bike rental giant ofo has started selling advertisements on its bikes and apps (in Chinese) in an attempt to boost revenues amid increasing cash strain. The company will launch custom-designed bikes and the bike-body ads will appear in bike wheels, saddle and baskets for clients to reach the public with their messages. Rumors of ofo’s failure […]
So far, more than 1,000 user accounts have been frozen for periods of time ranging from five to 90 days.
The rules went into effect on Wednesday on Didi’s bike-rental platforms Qingju and Bluegogo.
Didi’s struggles in the bike-rental market led to a launch of its own brand, Qingju.
After weeks of rumors, Chinese ride-hailing giant Didi Chuxing announced today it has added bike-sharing service from ofo to its app. DiDi users will have direct access to ofo’s bright yellow bikes in the app. As a major investor of ofo, DiDi has poured a combined hundreds of million USD in three financing round of the […]
Chinese ride-hailing behemoth Didi is beta-testing its electric bike rental service in South China, a person with knowledge of the matter told TechNode. Didi is said to have won the initial support of at least three cities. The firm is expected to develop its own bike rental brand, or potentially a separate app, with an access […]
Editor’s note: A version of this post first appeared on Yicai Global, the English-language financial news service of Shanghai Media Group. Yicai Global is one of just two dedicated Chinese news feeds connected to the Bloomberg terminal. Ofo, one of China’s many bike-rental brands, will be incorporated into Didi Chuxing, the world’s largest ride-hailing platform, according […]
Chinese taxi hailing company Didi’s bike rental service, Didi Bike (青桔单车, meaning green tangerine bike in Chinese), was suspended for one day for not obeying the local law, Chinese media Shenzhen News is reporting. Bike rental companies hugely spread out last year, filling the Chinese streets with rental bikes. In order to manage rental bicycles, […]