Sina Weibo will be launching membership service which will give paid users access to premium features like personal page customization and so on, a move highlighting Weibo’s efforts in monetizing its offering as Sina is under stress from weakening ad sales. As the company’s latest earnings report shows it lost US$ 13.7 million in the […]
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Sina Weibo Virtual Currency Information Leaked, One Weibi is Worth One Yuan
We have reported the rumored Sina Weibo’s virtual currency, Weibi. There is no official announcement from Sina so far on how and when Sina Weibo will introduce its e-commerce system. But, interesting enough, Sina just updated its development document which leaks the information about its Weibi currency. Here is how Weibi is defined in the […]
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[LAUNCHPAD] Yikuair, a Marketplace Leveraging the Power of Social Media
Founded in early July of last year, Beijing-based Yikuair (or 一块儿微集市) is trying to leverage the power of social media to reshape the online marketplace. Being the first and as of now the only company to build upon Sina Weibo’s virtual currency Sina Weibi (新浪微币), Yikuair has developed a marketplace combining social, local, mobile and […]
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Sina Weibo Took Back The Account Called MicroCoin, Might Launch Its Virtual Currency In May
Sina is speeding up to monetize its weibo platform. The owner of weibo account called Weibi (meaning MicroCoin) reported today that his account has been taken back by Sina without any notice in advance. According to the screenshot (below) given by the owner, the official reason given by Sina weibo is that, , Your IP […]
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Anatomy Of New Sina Weibo, Is It More Than a Microblogging Site?
Whether you like it or not, Sina finally rolled out the new look of its Weibo to a small group of users. Like other typical Chinese web site, the page is now fully packed with menus, information and links. For the readers who are interested in the new layout but don’t read Chinese, here is […]
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Sina Weibo Will Launch Virtual Currency Next Monday
Although Sina Weibo is spreading rapidly in China, investors are concerned about its ability to generate revenue. To address such an issue, Sina Weibo is to launch its own virtual currency. We already reported that the information about its virtual currency named Weibi had been leaked in its wiki page for developers. An industry insider has just […]
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Now You Can Do eCommerce Directly on Sina Weibo, 360buy is the First Trier
Sina Weibo wants to be not only a game platform, but also an eCommerce platform. 360buy today announced its strategic partnership with Sina Weibo, become the first eCommerce partner who can sell products directly on its official weibo account page.
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Weibo, the Infomation Center or Game Center?
Together with Weibi, the virtual currency, the Game Center of Sina Weibo was launched early this week. The first invitation I got was from Season Xu, the co-founder of Five Minutes which is the producer of Happy Farm that really smashed Chinese social gaming industry back in 2009. Five Minutes is the first to launch […]
