After plenty of speculations surrounding the Le Pro 3, LeEco officially rolled out its new flagship product in China yesterday.

At the same event, LeEco claimed it has shipped over 17 million Le Phones as of present. Like other local smartphone manufacturers, globalization is a top priority for the company now. Markets in India, Hong Kong, Russia, the U.S. and Asia Pacific regions are their current-prime focus, according to Feng Xing, vice president of the company.

It’s no secret that Chinese smartphone vendors tend to lean towards high-end specs and affordable prices in product push, and LeEco is no exception.

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Emma Lee

Emma Lee is Shanghai-based tech writer, covering startups and tech happenings in China and Asia in general. We are looking for stories related to tech and China. Reach her at lixin@technode.com.