Apple introduced its iPhone 14 series on Sept. 8 and began taking pre-orders the next day in China. Kuo Ming-chi, a TF Securities analyst specializing in Apple products, revealed the series’ pre-sale data analysis in China: the Pro models accounted for about 85%, while the iPhone 14 Plus saw less than 5% of the total pre-orders. He added that “Pre-orders for Apple’s high-end products have always been more popular in the early stage” and “this year’s order allocation of Pro models is higher vs. previous years from this survey, reflecting Apple’s product segmentation strategy change (only Pros receive major updates).” At the time of publication, iPhone 14 and 14 Plus will be shipped as soon as later this month, while Pro models have a longer expected delivery date, from the end of October to early November, if ordering in Shanghai directly from Apple. The lower-priced iPhone 14 Plus is out of stock on major e-commerce platform JD, while pre-orders for other models are still available without a guarantee about specific shipping dates. [ITHome, in Chinese]