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TechNode

TechNode

Latest news and trends about tech in China

Tag: Advertising and marketing

wechat tencent e-commerce social consumer marketing
Posted inHeavy Hitters

New Wechat e-commerce tools point to Tencent’s ambitions

by Emma Lee Dec 2, 2020Dec 2, 2020
mukbang livestream Taobao China social media
Posted inWith Chinese Characteristics

Small girl, big stomach: Backstage with a mukbang star

by Shi Jiayi Aug 5, 2020Feb 17, 2022
Taobao 6.18 Alibaba e-commerce
Posted inTechNode Insider

INSIDER | Will decentralized e-commerce save brands?

by Patrice Nordey Jul 8, 2020Jul 8, 2020
Taobao livestreaming
Posted inOn the Cusp

How e-commerce and livestreaming became frenemies

by Emma Lee May 27, 2020Dec 10, 2021
harmony OS merchants e-commerce brushing tax authorities regulator
Posted inThe Numbers

Bytedance eroding ad revenue share from BAT: report

by Emma Lee Feb 12, 2020Mar 17, 2020
wechat bug social media China app advertising
Posted inWith Chinese Characteristics

WeChat official accounts backend crashes

by Eliza Gkritsi Dec 26, 2019Mar 17, 2020
Bytedance Tiktok Singapore Investment
Posted inWith Chinese Characteristics

Online content rules leave platforms holding the bag

by Lavender Au Dec 23, 2019Mar 17, 2020
didi chuxing china ride-hailing mobility car sharing
Posted inHeavy Hitters

Didi is installing in-car advertising displays in its quest for profit

by Jill Shen Nov 26, 2019Mar 17, 2020
Douyin Shanghai short video ByteDance
Posted inHeavy Hitters

Bytedance overtakes Baidu, Tencent in H1 digital ad revenue

by Tony Xu Nov 22, 2019Mar 17, 2020
tiktok Bytedance US national security
Posted inHeavy Hitters

TikTok furthers monetization push with ad network tests

by Tony Xu Aug 29, 2019Mar 17, 2020

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