On Friday, I talked with a rather unusual game developer. He is Richard Wu of Wistone, a Beijing based game studio. He started developing games over 15 years ago, around 1996, when he was still in high school. He did not went to university, instead he started selling his games and made a living out of it.

In this way, he is a bit like Bill Gate. But Bill Gate,at least, went to Harvard. He just did not graduated, as Microsoft was so much more fun. Richard skipped the whole process and started his own game company and in 2004, he sold it to Shanda. Then, he started another one, Wistone. The company has over 100 people and a revenue of Rmb40-50 million last year. It develops MMORPG, and operate its games over multiple platforms (mobile / PC / social networks). It also expanded internationally, to Taiwan, Thailand, Korea, Germany, Greece, Russia, Spain, etc. Currently, overseas market accounted for about one third of Wistone’s revenue.

“I have been developing game for a very long time. I know what will make a game sell. And I am already tired of it,” said Richard. According to him, MMORPG games are popular in China because it allows people to display their anger in the games, something they cannot do in the real life. “In China, many people are angry and frustrated in real life. So, if we just give them a small excuse in the game, their anger will be ignited and they will fight fiercely with each other. The game developer will make a lot of money out of them by selling them different weapons,” said Richard, “It is just like selling a person a sword and another person a blade, and then, watch them fighting.”

Start your free trial now.

Get instant access to all our premium content, archives, newsletters, and online community.

Monthly Membership

Yearly Membership

What you get

Full access to all premium content and our full archives

Members'-only newsletters

Preferential access and discounts to all TechNode events

Direct access to the TechNode newsroom

Start your free trial now.

Get instant access to all our premium content, archives, newsletters, and online community.

Monthly Membership

Yearly Membership

Sherman So

Author of Red Wired: China's Internet Revolution, the first book to completely survey the nature of China's internet. (http://redwiredrevolution.com/) She previously was the lead China technology reporter...