Taobao mobile transaction reached Rmb 1.8 billion last year

Many people in the industry wonder if consumers are willingly to buy products, specially big ticket items, using their mobile phone.  But, I think there is no more doubt.

Last Saturday Technode  organised a seminar, called NTalks, in Beijing to discuss about mobile e-commerce.  In the seminar, one of speakers said Taobao’s transaction through mobile devices reached Rmb 1.8 billion last year.

In January, Alibaba announced its mobile shopping registered a single-day high gross merchandise value (GMV or the value of merchandise sold across the platform)of RMB37 million (US$5.58 million) and 17 million daily unique visitors.

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