In China and most Asian countries, it’s quite common to see people taking pictures of their food. Food is an important part of our daily life, and we would like to share our seasonal indulgences with friends. Last week, I had a chance to interview Shen Haihuai, founder and CEO of Meishidaren(meishidaren.com), a location-based visual guide service for users to find and share the foods they love.

Originally founded in Hangzhou in July 2009, later on moved to Beijing in Nov.2010, Meishidaren owns a young but strong team specialized in product development, operating and marketing. Developed from several previous testing versions, Meishidaren officially launched in Dec.2010, and recently launched its new Iphone version which according to Mr. Shen Haihuan was integrated into more of their ideas about the service.

How did you come up with the idea of establishing Meishidaren? Any inspiration from Foodspotting?

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Yasmin Li

Born in the generation after 80s and has MA degree in TEFL from Swansea University, UK. She loves travelling around and is interested in education, technology, environmental protection, creative designs,...