It’s All About Office Space Rather Than Coffee

I constantly heard both expats and Chinese complaining about how café in China including Starbucks and so on overcharge their coffee in China. In a country which is traditionally a stronghold of various tea including green, black, jasmine, oolong, Pu-erh and where people initially started drinking tea since thousands of years ago, coffee is far from prevails. According to a statistic, Chinese people consumed 30,000 to 35,000 tons of coffee last year, equal to about 3 cups per head per year, nowhere near the global average of 240 cups per head per year. It seems there’s plenty of room for expansion.

However, that’s not the reason why 32-year-old Su Di founded Garage Café, a café slash open office space for Chinese startups and entrepreneurs. The Beijing-based café has been on track to attract an army of people ranging from entrepreneurs, investment guys from venture capitals, angel investors to internet business craftsmen such as product managers, developers and so on.

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Ben Jiang

Listener of startups, writer on tech. Maker of things, dreamer by choice.