Travel Service Lvmama Raising Over 100M Yuan In Series C

Travel service Lvmama confirmed raising RMB over 100m (US$15m) from South River Capital and Sequoia in Series C funding.

Founded in June 2008, Lvmama is one of the largest DIY traveling site providing users with tour information and travel booking service including discount entrance tickets, hotels and so on. The site is seeing tenfold increase yearly.

Lvmama raised RMB tens of millions from HuaQiao Capital and DoJane Capital in Sept, 2009 and RMB about 100m from Sequoia and CDHfund in late last year.

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