Another tumblr-like service is coming in town. Lofter, the lightblogging tool curated by NetEase is now open to public registration.

So now we have Dianian (by Innovation Works), Sina Qing (by Sina), Tuita (by Shanda), Renren Xiaozhan (by Renren) and I haven’t mentioned those founded by minor names.

Some were raving about lightblogging as they thought the service bridged the gap between blog (Blogger, WordPress or China’s Blogbus) and microblog (Twitter or Fanfou in China). Normal blogging takes a lot of time whereas microblogging is not always expressive. Liteblogging seems a good compromise between the two.

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Ben Jiang

Listener of startups, writer on tech. Maker of things, dreamer by choice.