PrivéPass is Asia’s ticket to a Luxury Travel & Lifestyle According to International Luxury Travel Market Asia, the high end luxury traveller is defined as those with a net worth of US$1 million or more, excluding their primary home.

I have noticed the rise of Asia’s luxury and boutique hotel market and believe Asia’s charm and quality service are big advantages. I especially like Balinese architecture or funky boutique hotels in Kuala Lumpur or Bangkok.

To take advantage of this growing exciting market, PrivéPass is the all-in-one luxury travel website, giving you VIP access to exciting getaways, the finest restaurants and clubs, and the most lavish hotels around Asia at discounted rates.

Co-founded by Joon Chan, Jonathan Lin and Kit Arunanondchai; and having raised USD$220K from self-funding and Angels, the start-up in some sense aims to democratize luxury travel and enable more people to experience luxury travel and lifestyle by offering exclusive flash sale deals to members.

The deals are categorized into Entourage, Mystery and Flash. Entourage deals are for those wanting to get more social with friends or take the risk of showing up and meeting new friends. Currently under the Entourage deal, they are offering a 2 night stay at a 5 Star hotel in Songkran for the World’s Biggest Water Fight for US$899 per person. Mystery deals allow more adventurous people who like surprises to turn up then find out where they will be staying. Currently there is a Bangkok deal for US$99 per room with an undisclosed hotel name. Flash deals are of course limited time deep discount offers. Currently there is a deal for the JW Marriot in Beijing from US$199 per room.

To cater to people who don’t really know where they want to go but know what type of holiday they want to have, PrivéPass has also created different types of themed travel packages. For Andrenaline Junkies you can trek to Mount Everest.  Feeling the need for a cultural fix? Head to Tibet to see through the eyes of the nomads. Drained from work and need to exhale your stress? Then party it up  on a yacht in Shanghai. Need to relax and get away from it all? Then why not seclude yourself in a private island in Java. Need to rekindle your romance? Head to Montreal for the cobblestone pathways. Need to recharge with some sporting action? Head to the F1 racing circuits.

The team at Privé promise to deliver quality in everything and hand pick places and hotels that meet their standard. They even provide a luxury car to pick you up from the airport!

Some of their key competitors are, and However their advantage is the focus on the growing Asian luxury market with good prices all year round.

Send me somewhere!

Jason Lim

Jason is an Australian born Chinese living in Beijing, specializing in entrepreneurship, start-ups and the investment eco-system in China, especially in the tech and social area.

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1 Comment

  1. A very good idea, people always like to get deals and quite wise to go after the wealthy in the growing Asian economies where there are a lot more rich people.  

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