From humble beginnings selling keyboards out of Tsinghua University, Feng Jun the Founder and CEO of Shenzhen-listed electronics manufacturing company, Aigo, believes now is the time for Chinese companies to be global players.

In the recent BrandZ Top 100 ranking which measures the most influential brands in the world; American tech companies take the top positions as you would expect. Apple, IBM, Google make up the top 3 positions. The only Chinese brand to recognised in the top 10 was China Mobile in the 10th position. The difference is, Apple, IBM and Google are globally recognised brands but China Mobile is really only known in China. Moreover nearly every international company has products made in China but the world still has no China brand, and Jun said “this is not okay.”

Speaking at CHINICT, Feng Jun was clearly inspired to not let Chinese companies be labelled by the world as cheap, poor quality or clones. Instead he believes Chinese companies have dramatically improved in quality and exclaimed now catching up Japanese made products.

Start your free trial now.

Get instant access to all our premium content, archives, newsletters, and online community.

Monthly Membership

Yearly Membership

What you get

Full access to all premium content and our full archives

Members'-only newsletters

Preferential access and discounts to all TechNode events

Direct access to the TechNode newsroom

Start your free trial now.

Get instant access to all our premium content, archives, newsletters, and online community.

Monthly Membership

Yearly Membership

Jason Lim

Jason is an Australian born Chinese living in Beijing, specializing in entrepreneurship, start-ups and the investment eco-system in China, especially in the tech and social area.