Although online travel is no longer something new, planning and booking tours online is still growing fast in China.  Revenue for Tuniu, the leading online package and group tour company in China, saw triple digit growth to Rmb 1.2 billion (in gross revenue) last year.  In an interview with its CEO, Donald Yu, said the trend will continue and Tuniu’s revenue is expected to more than double this year.

The Nanjing based company was founded in October 2006 by Donald (Yu Dunde) and his partner and current COO Yan Haifeng. It provides travel services including packaged tours, group travel, DIY tours, and combined air ticket and hotel booking packages. The company covers both Chinese domestic travel, as well as international tours.

“Compared with others in the industry, we concentrate on package and group tours. Some competitors offer package tours, but the bigger ones mostly focus on booking hotels and air tickets. Meanwhile, eLong does not offer package tours at all, instead focusing on hotels and airfares,” said Donald.

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Sherman So

Author of Red Wired: China's Internet Revolution, the first book to completely survey the nature of China's internet. (http://redwiredrevolution.com/) She previously was the lead China technology reporter...