Here is a picture for the Chinese iOS App market: ranks No.2 by downloads in the planet, unproportionally comes in 8th when it comes to revenue. At the 2012 China Mobile Internet Innovation Carnival, mobile app analytics service App Annie said that every iOS app download generated about $0.03 on average in China, which is only 1/10 of the average $0.28 generated from every download in the US and half of the $0.06 in Vietnam.

Top 10 Developers Count Big on Overseas Income

It seems that Chinese developers are in a pickle. You can make users happy and satisfied, but you just can’t make them pay. “Many of the developers have accepted this reality and they turn to free apps and try to profit from ads. ” said Yu Junde from App Annie.

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Charlie Sheng

动点科技驻湾区记者. Charlie is an entrepreneur based in San Francisco and Hong Kong who calls herself the undefeated caffeine champion. You can reach her at charlie.sheng (at) technode.com