iPhone 5 Launch and Christmas: For Apps, The Most Wonderful Times of the Year

Like all its predecessors, the newest Apple iPhone 5 is set to make waves in the app industry.  In America alone, iPhone 5 preorders topped 2 million in 24 hours — more than double the amount of preorders it had for the iPhone 4S. Apple is known for impeccably timing its execution for big product launches and upon reflecting on the importance of timing, we’ve noticed how seasonal trends play a big role in boosting app downloads and sales. We can’t stress enough to developers how critical it is to be prepared for the Winter holiday season this year because its going to be huge!

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