QQ Enterprise has gained 300,000 enterprise users, said Yao Xinyu, Assistant GM of Tencent SNG(social networking group) in a recent interview (report in Chinese). “According to the financial reports by Alibaba and Baidu, these two companies both enjoy 400,000 active paid enterprise users. This number is almost the same as the target number we set. However, the enterprise broadband users of China Telecom is 4 million, which means a vast group of potential users are out there in the pond”, said Yao.

The penguin kingdom has been running office network products since 2007, one for marketing services (QQ Marketing Enterprise), and one for instant messaging (currently named QQ Enterprise). That a more catchy name was given to the instant messaging service reveals a clue of the company’s strategy. “We meant to save this name to the messaging product for we predict that a bigger market is hidden behind this service”.

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Charlie Sheng

动点科技驻湾区记者. Charlie is an entrepreneur based in San Francisco and Hong Kong who calls herself the undefeated caffeine champion. You can reach her at charlie.sheng (at) technode.com