Though it’s a shame, the education market in China, especially the private education sector, will sill be largely about pre-exam training in the foreseeable future.

New Oriental Education & Technology has been in the business for twenty years and the market leader. It started establishing its online presence with Koolearn ten years ago. It is reported that revenues from the online offerings increased 50% for six consecutive years and the margin is higher than that of offline classes.

Ten years later, however, the company seemed to haven’t seen online learning explosion. At a recent event, Yu Minhong, CEO of New Oriental Education & Technology estimated that just a little more than 10% of the training market was online and the offline still made up more than 80%.

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Tracey Xiang

Tracey Xiang is Beijing, China-based tech writer. Reach her at traceyxiang@gmail.com