Launched in 2011, Rong360 operates an online financial product search platform providing loan recommendations for small and medium sized enterprises and individuals. Currently the service has attracted several hundred thousand users and received loan applications which added up to tens billions RMB. In the very first month, Rong360 already won the capital backup from KPCB, Lightspeed and Zero2IPOVenture with up to $10 million A series funding.

Behind the scenes there is the founder Ye Daqing, a finance veteran who once worked for PayPal and AMEX. Recently Ye was interviewed by local media and revealed the story of his financial search platform.

New Banking Channel

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Charlie Sheng

动点科技驻湾区记者. Charlie is an entrepreneur based in San Francisco and Hong Kong who calls herself the undefeated caffeine champion. You can reach her at charlie.sheng (at) technode.com