Based in Austin, the U.S., Appconomy has been targeting at China’s mobile app market from early on. To tap into the market, it reached partnership with a local industry leader, raised money from the Chinese company and a local venture capital firm, and has been developing products for local clients and users.

It’s been little less than two years since it announced partnership with Neusoft Corporation, one of the largest software solution providers in China in September 2011. Since then it has created a handful of services tailored to China market and recently raised new funding.

Zhangyingbao is an app generator for Taobao retailers. It claims it only takes 30 seconds to generate a native mobile app for a Taobao store. Its website shows over 2500 Taobao retailers have Zhangyingbao apps. An app generated not only enables customers to purchase goods there but also share shopping experiences onto Chinese social platforms such as Sina Weibo and WeChat.

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Tracey Xiang

Tracey Xiang is Beijing, China-based tech writer. Reach her at traceyxiang@gmail.com