Baifendian.com, a recommendation technology startup, secured $10 million of Series B financing from East Sky Investment and IDG Capital Partners (announcement in Chinese). Su Meng, founder of Baifendian, disclosed that the funds will be invested in technology innovation, product research and infrastructures (in Chinese).

The company has previously received $7.20 million of Series A financing from IDG and Mingxin China Growth Fund in July 2011.

Baifendian Recommendation Engine and Baifendian Analysis Engine, two products based on big data technologies, are providing services to more than 550 enterprises, including QQ shopping navigation, Yihaodian.com, VANCL.com, China Mobile, Vipshop.com, etc.

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Emma Lee

Emma Lee is Shanghai-based tech writer, covering startups and tech happenings in China and Asia in general. We are looking for stories related to tech and China. Reach her at lixin@technode.com.