As we discussed before, online education, or private education in general, in China is largely about learning English and preparing for studying overseas. It’s no wonder Internet veterans would start from an online English teaching service, or building a platform like Juesheng for users to choose services that would help them go study abroad.

Different from the online education market Taobao would like to establish, Juesheng would assess a user’s prior knowledge and then recommend products, from English classes to financial aid. Payments from users are supposed to be shared with teachers or agencies on Juesheng platform.

Co-founded by former vice president of Qunar, the leading travel search service in China, Juesheng’s model is similar to Qunar that 1) integrates all the information for users to search for, 2) tries to bring products for users’ benefits (price comparison in Qunar’s case).

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Tracey Xiang

Tracey Xiang is Beijing, China-based tech writer. Reach her at traceyxiang@gmail.com