Perfect World, a Beijing-based online game developer and operator, released BLIFE, a TV & game smart box, with Geeya Technology, a digital television service provider (report in Chinese).

Powered by Perfect World UI based on Android 4.2, the product features large quantities of online videos and multi-screen interaction functions. The gaming platform of Perfect World is embedded in the product. Moreover, Touch, a 3D dancing gaming developed by the company, also debuted on BLIFE.

The UI and design of BLIFE is contributed by Harvard International, a British set-top box maker Geyaa fully acquired in 2011, according to Zhou Xuhui, board chairman of the company.

BLIFE will be available on and bricks-and-mortar stores of Gome. The latter will also sell some other products of Geyaa Technology, such as electrical governors, OTT boxs, and routers.


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Emma Lee (Li Xin) was TechNode's e-commerce and new retail reporter until June 2022, when she moved to Sixth Tone to cover technology and consumption. Get in touch with her via or Twitter.

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