591wed, an O2O wedding service provider, announced tens of millions of capital injection from Govtor Capital, marking the largest single investment to date in this field. The company has received funding from Vcwill Capital earlier this year (report in Chinese).

591wed owns and operates an online platform for wedding services including wedding ceremony, wedding feast, wedding clothes, and photography. In addition, it also runs offline activities to provide one-stop procurement experience for wedding couples.

Founded in 2005, the company currently has nearly 200 employees, providing services in more than ten cities nationwide. The company held 30 large-scale wedding expos this year, recording an annual online and offline turnover of more than 1 billion yuan, according to Xie Chen, co-founder of the company.

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Emma Lee

Emma Lee is Shanghai-based tech writer, covering startups and tech happenings in China and Asia in general. We are looking for stories related to tech and China. Reach her at lixin@technode.com.