Shanghai-based media service BesTV New Media and Microsoft Corp signed an agreement to introduce the latter’s gaming console Xbox to Chinese market next September via the joint venture the two companies established earlier this year, disclosed Luo Jiangchun, CEO of Funshion, a shareholding company of BesTV (report in Chinese).

BesTV reportedly will introduce the latest version Xbox One into mainland China. Microsoft has sold out over 2 million sets of Xbox Ones since its debut on Nov.22, a record pace for the Xbox brand.

Different from Xbox 360 with advanced gaming features, the next-gene controller Xbox One is more of a living-room device which puts more emphasis on the media, video and social networking functions.

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Emma Lee

Emma Lee is Shanghai-based tech writer, covering startups and tech happenings in China and Asia in general. We are looking for stories related to tech and China. Reach her at lixin@technode.com.