Representative of American online car booking service Uber  told TechNode today that the company planned to make foray into APAC market. The source added that Uber will launch a hiring spree across the region to prepare for the expansion.

Uber planned to tap APAC market by launching services in Bangalore, Guangzhou, Hyderabad, Kuala Lumpur, Manila, Melbourne, New Delhi, Seoul, Shanghai, Shenzhen, Singapore, Sydney, Taipei and Tokyo, said the source.

According to official website of the company, Uber is recruiting for nearly thirty senior positions for branch offices across Asia, most of positions are general managers, operations and logistics managers, as well as community managers.

After landed in Shanghai last August, Uber is currently operating in two other Chinese cities, Shenzhen and Guangzhou. The company is also going to add Beijing and Hong Kong to its service list.

Under the fierce competition from domestic taxi-hailing apps and strict government regulations, Uber cuts service fares in Shanghai by 30% and slashed the base fare as well as minimum fare by half at the beginning of this year to attract greater mass of customers.

image credit: Uber

Emma Lee (Li Xin) was TechNode's e-commerce and new retail reporter until June 2022, when she moved to Sixth Tone to cover technology and consumption. Get in touch with her via lixin@sixthtone.com or Twitter.

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