It’s Official: Tencent Takes A 20% Stake in Dianping, Has Integrated the Latter’s Group-buying Service into WeChat

Dianping, the leading Chinese ratings & reviews service, confirmed today that Tencent has bought a 20% stake in it. The price isn’t disclosed.

Merchants’ profiles, ratings & reviews, group-buying and online restaurant ordering service on Dianping will work with Tencent’s QQ IM, WeChat and other services, according to the statement.

Dianping hopes to take advantage of Tencent’s user base, social and other resources to accelerate the pace of nationwide expansion, especially when it comes to third- or fourth- tier cities where Tencent’s products have been dominating, acccording to Zhang Tao, CEO of Dianping. Dianping claimed that it had the largest market share in first- and second- tier cities by the end of 2013.

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