The percentage of new devices that were bought to upgrade existing ones stood at 56% and 59% in Q3 and Q4 last year respectively, eclipsing the percentage for smartphones purchased by first-time buyers, according to the 2013 China Mobile Internet Overview released by Chinese mobile analytics and service provider Umeng.

By the end of 2013, China recorded more than 700 million active smart devices (including smartphones and tablets), up from 500 million as of Q2 2013.

Budget Android devices priced at or below 1,000 yuan (around US$162.9) account for 35% of the Chinese market. However, 27% of the total users are using high-end devices priced over 3000 yuan and 80% of them are iPhone users. These users are more reliant on mobile Internet and have higher demands for smartphone performance. The users of budget phones prefer casual games.

Start your free trial now.

Get instant access to all our premium content, archives, newsletters, and online community.

Monthly Membership

Yearly Membership

What you get

Full access to all premium content and our full archives

Members'-only newsletters

Preferential access and discounts to all TechNode events

Direct access to the TechNode newsroom

Start your free trial now.

Get instant access to all our premium content, archives, newsletters, and online community.

Monthly Membership

Yearly Membership

Emma Lee

Emma Lee is Shanghai-based tech writer, covering startups and tech happenings in China and Asia in general. We are looking for stories related to tech and China. Reach her at lixin@technode.com.