Wearable devices has got to be the in-thing now. Think Apple’s iWatch, Google’s Google Glass, Nike’s Fuelband, Fitbit, Jawbone’s UP, and the last goes on… Everyone – major companies and budding start-up entrepreneurs are all jumping onboard the bandwagon of wearables, eagerly wanting to tap onto the seemingly great opportunity.

BETWINE, just like the other examples listed above, is a wearable device. However, the additional layer of social gaming for health, fitness and devotion is what makes this wearable product a special one.

Developed by ImLab Corporation, the idea behind the birth of BETWINE was to keep people in constant contact with the people who matter the most to them because in this age, everyone is just too caught-up with their own lives to proactively keep in touch with those we love and care about on a daily basis.

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Huiyi Lee

Tech and communications enthusiast based in Beijing.