The business card is still one of the most basic networking tools in corporate circles, but the process of managing the details of each and every contact can be a hassle. If you meet ten people at an event, how long do you spend creating new contacts on your phone, with all those mobile numbers, email addresses and Twitter handles?

CamCard is a business card reader app that captures contact details by utilising a smartphone’s optical character recognition functions. Launched in 2009, the app has more than 110 million users across over 200 countries to date, of which tens of millions remain active, according to Chen Sa, VP of INTSIG, the parent company of CamCard. She added that the app now supports character recognition for nearly 20 languages.

After the huge success of its personal edition, CamCard is shifting its focus to the enterprise market by releasing a dedicated version CamCard Business. Previously, CamCard’s personal edition adopted a freemium model to cater to the needs of both individual and enterprise users, offering both free and paid versions, with the latter including cloud syncing and extra security features that are more attractive to businesses. This model has accumulated the initial clients for its enterprise version.

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Emma Lee

Emma Lee is Shanghai-based tech writer, covering startups and tech happenings in China and Asia in general. We are looking for stories related to tech and China. Reach her at lixin@technode.com.