For Chinese students who aspire to seek higher education in United States, the first and foremost question is “how to stand out.”  Needless to say, with hundreds of thousands of students sending in applications from October to December each year, students would better have the prefect GPA, scores on standardized tests and extra-curriculum activities, only to have a shot at their dream ivy league schools. A perfect resume with a professionally-made interview video only get you so far in the game.

That’s why InitialView CEO Terry Crawford has decided to add a new feature to their core interview services— virtual stars students can assign to two target schools to more convincingly convey their interests.

Here’s how it works,

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