WeChat users now can see brick-and-mortar stores as well as other users when they click “People Nearby” on the Discover tab. Stores that have signed up to the WeChat mobile shop program launched six months ago and were verified will be shown at the top of the list (see below).

A glasses store shown at the top of the People Nearby list.
You’re then directed to the glasses stores’ WeChat storefront after clicking on the top result.

The glasses store’s WeChat storefront displays the address, the phone number and other information, coupons or deals available that users can add to WeChat Card Pack, and the iOS Passbook-like digital card holder WeChat launched two months ago.

Editing by Mike Cormack (@bucketoftongues)

Tracey Xiang

Tracey Xiang is Beijing, China-based tech writer. Reach her at traceyxiang@gmail.com

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