After a three-month acceleration program, four seasoned Korean startups pitched their businesses to the audience gathered at the East China University of Political Science and Law in Shanghai on 27th January. At this closed event were invited VCs, business partners and selected media from both countries. GSIIP (Global Startup Incubating Internship Program) is a three-month internship program, specifically designed to support market-proven Korean startups expanding to the global market. The program was sponsored by KISA and Startup Alliance and operated by NEOPLY China, providing local accelerator and investors’ professional mentorships for localization and legal, business developing consulting to startups. KISA and Startup Alliance signed a cooperative partnership with NEOPLY China in advance and co-developed the internship program for startups, aimed to expand into the Chinese market.

Jungwook Lim, managing director at Startup Alliance introduced proceeds of Korean Startup ecosystem and the country’s prospecting startups, followed by a panel discussion of Chinese investors and CEOs over the tips to entering the Chinese market. Finally, four Korean startups pitched on the demo day: MyRealTrip, StyleShare, SmartStudy, Bapul

MyRealTrip

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Eva Yoo

Eva Yoo is Shanghai-based tech writer. Reach her at evayoo@technode.com