With an aim of providing a one-stop solution for offline retailers to get their business online, Bravou’s flagship product iBoss is designed as a simple, powerful and free O2O Commerce software for all Apple and Android devices. iBoss has integrated POS, coupons, cards, maps, social networking, and store management into one suite. Currently over 5,000 merchants are using iBoss in China.

Cleverly using internet giants Baidu, Alibaba and Tencent’s apps as a link to customer’s mobile devices, iPOS has included Alipay and WeChat Pay’s barcode payment along with Unionpay, Visa and MasterCard. Through WeChat, Alipay and Baidu’s public accounts, iFan enables offline retailers to communicate and interact with their loyal customers. iShop enable a panoramic view of the store via the Baidu Map App, which now has over 10 billion LBS (location based service) daily requests in China.

Company CEO Stanley Wu said iPOS is the most popular feature for users, followed by iCoupon and iCard, enabling users to design and issue coupons and prepaid cards. iBoss’ App Store has several hundred apps for retailers ,such as reservation, appointment, OA, ERP and CRM, from third party developers.

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Eva Yoo

Eva Yoo is Shanghai-based tech writer. Reach her at evayoo@technode.com