Alibaba has followed western internet giants Google, Amazon, Wal-mart, Sears and eBay by pulling products that feature the confederate flag from their retail platforms. The move follows the debate flaring in the US over the use of the flag following last week’s shooting at a black church in South Carolina which saw nine people killed. 

While a most of Alibaba’s retail platforms are focussed on Chinese consumers, they also feature products made for distribution overseas.

“Alibaba Group prohibits listings of materials that are ethnically or racially offensive across its platforms. As such, we will be removing listings for flags, clothing and other memorabilia that display the Confederate flag imagery,” spokeswoman Rachel Chan told Reuters in an email.

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Cate Cadell

Cate is a tech writer. She worked as a journalist in Australia, Mongolia and Myanmar. You can reach her (in Chinese or English) at: @catecadell or catecadell@technode.com