5 Things You Should Know About China’s Booming Gay App Market

The legalization of same-sex marriage in the U.S. has marked another milestone for equality. But in China, both government and society still lag far behind when it comes to gay rights.

Fortunately, one area is making leaps and bounds; tech.

Domestic internet companies are taking a more supportive tone to the special group. This February, Alibaba’s e-commerce marketplace Taobao together with four Chinese LGBT rights groups sponsored 10 Chinese gay couples to travel to Los Angeles and marry. Likewise, Tencent adopted a rainbow flag in a new “Color Fun” function for the Apple Watch version of its popular IM tool QQ. 

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