JD.com, Alibaba Clash Over Single’s Day Promotions

With just one week left before this year’s November 11th Single’s Day mega-sale event, China’s top two e-commerce platforms are already at each other’s throats.

JD.com has filed a complaint with China’s State Administration for Industry and Commerce (SAIC) claiming that Alibaba is attempting to bar merchants from participating on competing platforms during the upcoming sales, according JD.com’s official Weibo account.

While Alibaba was the original driver behind Single’s Day, it’s become a nationwide one-day-sale across most of China’s e-commerce platforms including JD.com. It’s also the country’s single biggest shopping event of the year, with Alibaba alone pulling in $9 billion USD worth of sales on the 11th of November 2014.

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