As the world’s most polluted city, it’s not surprising that New Dehli is seeing a boom in fitness startups, and with income levels remaining low, a gym-sharing economy is blooming to bring costly memberships to the masses.

“[People in New Delhi] don’t have public cycling tracks or running tracks, or swimming pools. For them, the only way to get fit is to go to the gym,” Akshay Verma, co-founder of FITPASS told TechNode.

“However, due to high subscription fees and long term contracts, not many people can afford to go to gyms.”

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Eva Yoo

Eva Yoo is Shanghai-based tech writer. Reach her at evayoo@technode.com