China’s counterfeit culture has earned the country the reputation of being a place where execution trumps innovation and no design is sacred.
That doesn’t mean that China’s intellectual property (IP) industry is a total free-for-all. In fact, the country’s State Administration for Industry and Commerce (SAIC) has started cracking down on counterfeit goods, particularly those found on e-commerce sites such as JD.com and Taobao. Last year, the SAIC ran a campaign from July to November to purge counterfeit goods from online platforms, holding platform operators responsible.
It’s an important direction for China’s e-commerce giants to move towards, especially as more Chinese companies eye overseas markets, which are less tolerant of fake goods and copyright infringements. An increasing number of Chinese companies are also looking at IP monetization opportunities in film, gaming, and other content. In addition, more and more Chinese companies are leveraging patents to take down and challenge global competitors, such as Apple and Samsung.
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