Australia is in the midst of a renewed innovation drive, with a handful of heavyweight startups beginning to crop up, but  according to Murray Hurps, CEO of the country’s largest startup hub Fishburners, Australia’s startups still aren’t very good at talking about themselves overseas.

“Australians are terrible at talking about what we do, we’re very humble,” says Mr. Hurps. “But we’ve got a great environment [for startups].”

It’s something he hopes to solve with the launch of a new startup hub in Shanghai later this month. The nonprofit wants to bridge the knowledge gap between Australian startups and the Chinese market, starting with a 50-seat coworking space.

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Cate Cadell

Cate is a tech writer. She worked as a journalist in Australia, Mongolia and Myanmar. You can reach her (in Chinese or English) at: @catecadell or catecadell@technode.com