When we say we are going to bring the most impressive and exciting event to China’s tech circle this fall, we mean it. In addition to the amazing speakers we already announced, TechCrunch Beijing is adding a new list of notable names to its speaker lineup.

Without further ado, let’s check out some of the new speakers that going to join us at Beijing next week. If you still haven’t get your ticket yet, don’t miss your final chance to be part of the event.

Brian Hui – SVP at LeMall Global, SVP of Overseas O2O Businesses at Le Holdings Group


Brian Hui is head of LeEco’s North American operations. He is responsible for all activities of the company, including operations and marketing, as it embarks on a major regional expansion. Brian is also senior vice president of LeMall and is responsible for Lemall.com global strategy, sales and marketing, product development, technology, operations and international expansion.

Brian, a digital enthusiast, has more than 20 years of brand communications, online advertising, e-commerce, channel management and distribution and mobile development experience. He joined LeEco following a five-year career at Amazon.com where he served as vice president and head of consumer marketing, based in Beijing. Prior to Amazon, Brian spent more than seven years at Citibank China in senior level positions in eBusiness and marketing.

Brian earned his bachelor’s degree in Business Economics from Leicester University, and earned his master’s degree in Economics from the School of Economics and Management of the University of Hong Kong.

Xiaomu Zhu – CPO at Smartisan


Xiaomu Zhu is the CPO of Smartisan, China’s upcoming smartphone maker that is known for its interestingly unparalleled motto “the idealism”.

As the first employee of the company, Zhu has been worked in the company since 2012, overlooking the UX design of Smartisan smartphones.

Prior to that, Zhu worked as an architecture and furniture designer.

Wenwen Niu – Founder & Chairman at Founder Media


Wenwen Niu is a professional industry commentator and the creator of Founder Media. The group is the operator of The Founder magazine and “The Dark Horse Competition”, both of which aspires to promote innovation and foster startup and fast-growing companies.

Before founding the company in 2008, Niu served as the editor-in-chief of China Entrepreneur Magazine from 1999 to 2008. Niu joined Economic Daily Group in 1991 and was awarded “China News Prize” for three times in two consecutive years.

Tao Lei – Co-founder at YIXIA & Head of Xiaokaxiu


Tao Lei is the co-founder of Yixia Technology, the Beijing developer behind Chinese video blogging and live streaming apps of Miaopai, Xiaokaxiu and Yizhibo.

Founded in 2011, the company launched its first product Miaopai in 2013 after receiving capital injections from Sina Weibo and Redpoint Ventures.

The app soon becomes a top short-video platform in China. Yixia rolled out Xiaokaxiu and Yizhibo to tap rising craze for videos in 2015 and 2016.

Evan Auyang – Head of Asia-Pacific & Managing Director at GLG


Evan Auyang is the managing director and dead of Asia-Pacific for Gerson Lehrman Group (GLG), running the firm’s Asia-Pacific operations in 10 offices spanning Greater China, North Asia, Southeast Asia, India and Australia. Prior to his role at GLG in March 2016, Auyang was the deputy managing director of The Kowloon Motor Bus Company (1933) Limited (KMB) and an executive director of the board of directors for Transport International Holdings.

Prior to joining GLG in 2016 and KMB/Transport International in 2009, Auyang was an associate partner at McKinsey & Company. Before management consultancy, Auyang was at Citigroup’s derivatives structuring and marketing unit. He obtained his undergraduate degree from Brown University and his MBA degree from the Kellogg School of Management at Northwestern University.

Meng Yang – Founder & CEO at Anker


Meng Yang is the founder and CEO of Anker, the producer of a range of digital accessories such as batteries and chargers, hubs and readers, cases and protectors, and keyboards, and mice.

Before founding Anker in 2011, Yang worked at Google fore more than give years.

He got his Master Degree in data Mining and machine learning at the University of Texas at Austin.

Xiaohua Zhu – Co-founder & CTO at Zaihang & Fenda


Xiaohua Zhu joined China’s science networking service Guokr in 2014. He currently serves as co-founder and CTO of Zaihang and Fenda, China’s two leading knowledge-sharing platforms run by Guokr.

Zhu graduated form Tsinghua University in 2001 and majors in electronics engineering.

Emma Lee (Li Xin) was TechNode's e-commerce and new retail reporter until June 2022, when she moved to Sixth Tone to cover technology and consumption. Get in touch with her via lixin@sixthtone.com or Twitter.