This is the eleventh post in our series: Discover Korea’s Tech, where we talk to a mix of Korean startup entrepreneurs who stood their own ground with their technology in Korea’s economy notoriously dominated by gigantic companies. Stay tuned over the coming month as we talk to Korean entrepreneurs. You can follow our updates @technodechina for new stories in the series. 

Take out your phone and go to the apps you use most frequently. What would say is the one feature that can be found in all of them? No matter the use case, they probably have a chat or messaging function.

Prevalence of In-App Messenger 
Let’s take a look at some of the most predominant platforms in China. On Didi’s app, the biggest ride-hailing App in China, users exchange messages with their drivers. On Taobao’s app, the biggest C2C e-commerce platform, you can use Alibaba Trade Manager (阿里旺旺) where consumers can talk with sellers one-on-one to learn more about the product or even ensure the authenticity of the product and reliability of the seller.

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mjkim

MJ explores the startup community across a variety of industries. MJ is particularly interested in O2O and Big Data. MJ is based in Shanghai.