According to this startup, Korean men love cosmetics even more on Valentine’s Day

It’s Valentine’s Day, and never think chocolate is the best and the ultimate present for men. Cosmetics can be a good present for men, at least in South Korea.

On Valentine’s Day, men’s interest in makeup increases rapidly in South Korea, according to the data provided by cosmetics information provider app Bird View (in Korean).

In fact, Korean men are the world’s top per-capita consumers of skincare products, and the grooming industry is worth more than 1 billion USD.

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